Understanding GSM in Wallpaper: What It Means for Durability

Nearly every frustrated homeowner has faced wallpapers that peel, bubble and fade too soon after nearly spending hours choosing the perfect design. In fact, many industry experts have traced this issue back to poor paper quality. Yes! The quality of your paper matters as much as the design.

And the answer to how you choose the paper quality often boils down to a three -letter number: grams per square meter or GSM.

The paper industry is vast and varied, and when it comes to determining the GSM of your desired wallpaper, it’s obvious to feel stuck. But fret not, you are not alone. In this blog, we’ll walk you through the definition of GSM and why it is the silent hero of your wallpaper’s durability.

What is GSM in Wallpaper?

You’ve probably experienced this term more often without realising the meaning and context. For instance, when you compare the feel of an A4 sheet to a rigid greeting card paper. You notice the difference in thickness, durability and weight. One paper feels heavier than the other which is exactly what grams per square meter (GSM) in wallpaper is about.

Grams per square meter measures the weight of the paper which determines how heavy or dense a paper is. Case in point, if you buy a flimsy lightweight paper, it indicates low GSM. On the other hand, a heavier, thicker paper suggests a high GSM. These values are essential to give a complete picture of the wallpaper’s build and durability.

At Magicdecor, every wallpaper is crafted with premium GSM standards (250-350 GSM) ensuring durability, style and elegance.

Why Should Grams Per Square Meter Matter When You Are Purchasing A Wallpaper?

Now that you know the definition of GSM, let’s understand why it matters while purchasing your wallpaper. If you didn’t already guess, low GSM wallpapers are used for applications that have temporary usage or decorative purpose. However, a high GSM wallpaper is intended to last long and give a premium effect.

Understanding GSM while purchasing wallpapers is essential to help you choose wallpapers that not only look good but also stand the test of time. Here’s why it matters:

• Print Quality

Once you have determined the GSM value of a wallpaper, you will notice the difference in the print quality of a low GSM and a high GSM wallpaper. Higher GSM values allow for higher ink absorption of the paper which delivers finer picture quality.

• Thickness

A high GSM wallpaper will offer a substantial layer that will look thick and feel sturdier in your hands. This is particularly important if you are looking for wallpapers that won’t crease, fold or bend over time. Moreover, a high GSM wallpaper works wonders if you want to disguise any blemishes or dents on your walls.

• Durability

Higher GSM wallpapers are durable and rigid that result in minimal wear and tear. If you are looking to situate a wallpaper in a high traffic area in your home, then durability should be a must. Greater the GSM value, higher the durability of your wallpaper that can withstand everyday bumps, fading and peeling.

• Overall Longevity

Doesn’t it disappoint us all when we see our favourite sticker or wallpaper creasing or curling at the edge? A higher GSM means the wallpaper is denser and durable allowing it to handle everyday bumps and still maintain its shape. Thus offering your walls longevity making it appear as good as it did on the very first day of application.

Understanding GSM Range In Wallpapers

Before you begin to pick out the GSM value of your wallpaper, understanding GSM range is crucial because the better you know, the better you are prepared.

• 35-55 gsm Lightweight Paper: This is a very popular gsm value choice due to its affordability and convenience. Due to its minimal weight, it is practical for applications that are cost effective and quick.
• 75-100 gsm Common Sturdy Paper: A slightly thicker paper in comparison to the lightweight paper and commonly used to ensure the paper is durable and flexible.
• 120-140 gsm Slightly Thicker Paper: This paper is thicker than the above two because it ensures that the paper is sturdier to withstand any wear and tear.
• 210- 300 gsm Rigid and Stiff: Wallpapers in this value range are no doubt meant to be durable and sturdy but they mostly exude a pristine print and premium quality.

Here is a table representing the GSM paper range and their real world applications:-

At Magicdecor, we offer wallpapers for all the above applications with the highest GSM papers (250-350 gsm). Moreover, we offer a 3-year color warranty so you won’t be at your wits end wondering how soon the colour might fade, given today’s climate.

Different Wallpaper Material Types And Their GSM: Finding A Suitable Match For You

If you are afraid the value of GSM may hinder your choice of wallpaper material, then worry not. Here are some significant wallpaper material types and their GSM values:-

1. Vinyl- 150-300 GSM: Vinyl is the most suitable material for spaces that often carry the brunt of scratches, tears and bumps. It has a GSM value between 150 to 300 allowing it to withstand any pressure coming its way for seasons to come.

2. Non-Woven- 120-200 GSM: Non-woven wallpapers are created from a synthetic blend and offer practical applications as it is more durable than paper. Its GSM value is within 120-200 making it easier to install.

3. Fabric- 100-150 GSM: Fabric wallpapers are known for their soft texture and premium quality. They are ideal for accent walls where you want to spotlight luxury and softness, away from moisture.

Magicdecor’s Maintenance Tip: To prolong the life of your wallpapers, regularly dust it and protect it from sunlight. If your wallpaper is in a moisture-prone area, use a dehumidifier to prevent weakening the adhesive.

Choosing GSM For Walls That Last

GSM opens the possibilities of creative and trendy wallpapers. The right value can elevate the look, feel and durability of your wallpapers and create a lasting impression of vibrancy. At the end of the day, the wallpaper in your room should match your persona, while durability and longevity supplement its look.

To make it easier, here’s a simple three-step checklist to help you decide which GSM is best suited for your walls:-

Step 1: Assess The Wall Condition

If you have uneven or imperfect walls, go for 200+ GSM to hide flaws.

Step 2: Check Room Usage

Determine whether the wall is in a high traffic area like hallways or entrance and accordingly opt for a higher GSM for durability.

Step 3: Decide the Finish

Lastly, decide whether you want a smooth finish for modern interiors or textured finish to conceal wall imperfections.

At Magicdecor, you will find a plethora of wallpapers with a high GSM value, thus bringing your creative vision right to your room with wallpapers that last!

Browse Magicdecor’s wallpaper collection today to design walls that are as unique as you, and fit to age gracefully.